Friday with Yoga Joes


Dan Abramson, the founder of Brogamats, created these “Peaceful action figures designed to inspire children, men, and military veterans to try yoga.” He also hopes we think they’re hilarious.

Well, they sure make me smile. As does Dan’s reason for starting Brogamats: “Brogamats was founded on the belief that yoga practitioners defy simple categorization, and include people of all walks of life, all genders, all Lululemon budgets, and all levels of earthy pretentiousness. We are avid yogaphiles who felt the range of yoga products currently available was frustratingly narrow, so we decided to start designing our own.”

Check out their gear… Isaac may end up with the Downward Facing Log yoga bag in his Christmas Stocking. (Did I just make a Christmas reference in October? Damn Girl!)

Happy Friday Y’all!

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